Bangalore event branding

IBM Board of Directors meeting

Branding | Illustration

For the 2024 Board of Directors meeting in Bangalore, my task was to develop a unique brand language for the event and create souvenir materials using IBM's color palette.

To capture the essence of Bangalore, we chose the iconic Bangalore Bull sculpture—

a sacred symbol of the city—as the centerpiece of the design.

Bangalore

After design research, I combined the bull with traditional Indian ornaments to create a vibrant and meaningful branding concept that celebrated the cultural heritage of Bangalore while aligning with IBM's visual identity.